Cinemas, zoos & leisure venues
The rise of streaming services such as Netflix and Amazon means there is a growing population of those that would choose to stream a movie at home rather than going out to the cinema or watching a live theatre performance. As forms of leisure continue to evolve, it’s more important than ever for providers to focus on providing an ‘experience’ that guests can’t get at home.
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HGEM have consistently provided us with great data giving us actionable insights to evolve our customer journey experience. They are wonderful to work with. We could not recommend HGEM enough!
Through the level of analytics and customer insight we receive through HGEM, we have the ability to monitor the impact of and inform business change.
"Understanding our guests & the experiences they have at our attractions is essential to drive our business forwards. We couldn’t do this without HGEM."
By conducting regular mystery guest audits to measure how well your team are embracing defined standards, processes and behaviours, we'll provide you with the insights needed to provide incredible experiences that guests can’t get at home.
We'll help you understand what guests want from their entertainment experience. A branded survey site, that makes it easy for guests to share valuable feedback, will not only increase engagement but also enable you to capture and improve your Net Promoter Score (NPS).
Our employee surveys are designed to help you track the things that are important to your team at each stage of their employment journey, keep them aligned with your values, and flag up any issues.
We make it easy for managers and area managers to view and respond to reviews from several popular online review and booking sites, all in the same place. They'll get a comprehensive view of their reputation and the capacity to influence it.
Our interactive reporting platform enables your managers to view dashboards on their own performance, identify opportunities for improvement, highlight how they compare to other venues in the group and ensure consistent standards are met.