Data that drives decision-making
For insight teams, it’s all about the volume and quality of data, both equally important to help guide board-level strategic decision-making to implement positive change within the business. Insight people aim to understand the drivers to KPI’s (such as NPS or CSAT) and want to gather evidence-based data on what the business can do to influence these KPI’s.
It’s crucial for Insight teams that the platforms they use are flexible and highly integratable, so that data could be processed in a meaningful way for reliable patterns and trends to emerge.
Our Hub platform offers all the aforementioned features and tools you need in order to improve your business, and our in-house insight function is designed to provide additional support in calculating complex correlations and formulas.
